Technology & IT Services

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Greenwich Capital Group’s Technology Investment Banking team consists of senior professionals who draw on their experience to deliver insights and financial advice to established and emerging technology companies in the middle market. Tech-based businesses continue to be fueled by ongoing pushes towards digital transformation and concurrent advancements in artificial intelligence, data analytics, software, digital media, and communications, with broad application and implementation across all industries. Our experience across the broad technology universe includes a large suite of clients ranging from family-owned, early-stage businesses to large, publicly-traded corporations. Our professionals maintain a pulse on the ever-evolving technology landscape and understand the complexities of such businesses from both an operational and transactional standpoint. GCG’s M&A advisory experience includes the following technology industry subsectors:

Advertising Technology

  • Agencies
  • DSPs / SSPs
  • Exchanges / Trading
  • DMPs / Data
  • Performance
  • Ad Networks
  • Vertical

eCommerce

  • Traditional
  • Marketplaces
  • D2C
  • Marketing
  • Fulfillment
  • Platform / Software

Tech-Enabled Services

  • Marketing Services
  • eCommerce Supply, Logistics, Distribution
  • IT Services / Outsourced Software Development

Software

  • Fleet Management
  • Communications
  • Marketing
  • eCommerce
  • Automotive
  • Aerospace & Defense

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Jeff Cruz

Managing Director

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+1.415.699.9020

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